MDR's Free Webinar Series
October 11, 2007 Webinar

Opportunities in the College Market--Today, Tomorrow & Tips to Stay Ahead

Speaker Biographies

Kathy Mickey
Senior Analyst, Education, Simba Information
Kathy Mickey is Managing Editor of the Education Group at Simba Information, where she is lead analyst in the PreK-12 and college education markets. The Education Group produces the bi-weekly B2B business intelligence newsletters, Educational Marketer and Electronic Education Report, as well as the annual market forecast reports, Publishing for the PreK-12 Market and College Publishing Market Forecast. Ms. Mickey joined Simba in 2000 after many years as a reporter and editor at weekly and daily newspapers, where her focus was education.

About Simba Information
Simba Information is the leading authority for market intelligence and forecasts in the media and information industries. Simba’s comprehensive, quality research and presentation of market intelligence have provided key decision makers at more than 15,000 client companies across the globe with timely news, analysis, exclusive statistics, and proprietary industry forecasts. Our exclusive information network has been delivering valuable independent perspective on people, events, and alliances shaping the media and information industries since 1989.

Kathy can be reached at 203-325-8193, Ext. 102 or kmickey@simbainformation.com.

Glen McCandless
Founder, Focus Marketing
Glen McCandless is an education-market expert with over 20 years of front-line higher education-marketing, sales, marketing, and channel development experience. He is the founder and principal of Focus Marketing, Inc. and is editor and publisher of SellingToSchools.com, a monthly e-magazine that provides free sales, marketing and channel insights, advice, and resources.

Since 1995, Focus Marketing has provided marketing and business development services to publishers of curriculum and administrative software, developers of instructional media, and designers of networking infrastructure products used by higher education institutions and K12 schools. Glen was previously an education marketing specialist, channel manager and field marketing programs manager for Apple Computer.

Glen can be reached at 828-681-0203 or focusmarketing@sellingtoschools.com.



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